writing a book


We all have a book inside us. We may even have several! If you want to write a book based on your life, are you clear on the type of book you would like to write? I have seven options for you—six nonfiction and one fiction—that might fit well with your plan to write a book.

I like to say a book is a credibility card that solidifies your brand and message. Should you write a memoir, focusing on your personal story?  Would it make more sense to write a book about what you have learned, one that features pieces of your story and a short summary of it at the beginning of the book?

Many of my clients have struggled with the question of what type of book to write to most effectively communicate their ideas and establish their brand and get their message out there. Some of my clients have pivoted with their brand, and a book has been instrumental in helping them do that. For example, one wanted to move from a more straightforward health brand to one that was more lifestyle oriented.

Other clients of mine have wanted to write their story as a book so they can inspire others but soon came to see that a memoir needs to be about a specific theme in their life that ties into their central message.

My video, How to Write a Book Based on Your Life, goes into some detail about the seven different types of books you might write. They are:

An autobiography or personal history. This type of personal project lets you tell your story to future generations. How I wish that my great-grandmother had written such a book so I could know more about how she went from having just a six-grade education to running a family business! Your great-grandchildren would surely appreciate a professionally written book telling your life story.

A memoir. Memoirs are thematic and often focus on just one aspect of a person’s life. Some authors write more than one memoir. Common themes including coming of age and the hero’s journey. Memoirs have a wider audience than an autobiography or personal history.

A life lessons book. Like a memoir, a life lessons book is thematic, but the themes are summed up with compelling statements. I love the title of the book by Starbucks founder Howard Behar, written with Janet Goldstein: It’s Not About the CoffeeWhat a great title that summarizes the book’s central message! All of his chapter titles are statements and lessons that we can learn from.

A business book. A business book can be part memoir, part life-lessons book. The key is to know your best stories and match them up with key ideas you want to put across (for example, that the Starbucks brand is NOT about the coffee!)

A self-help book. I specialize in helping people write this type of book. You may have seen my video on how to structure a self-help book. In it, I offer a structure that I have seen work time and time again. The book should take readers on a journey from here to there so that by the end of the book, they feel their life has changed and they know how to apply your ideas to their own life to make it better. There are two key elements in self-help books: the takeaway and the action plan. (You do not necessarily need an action plan, but you definitely need takeaway, as I explain in my video on How to Write a Book Based on Your Life.)

A parenting book. I cowrote an evergreen parenting book that continues to sell year after year (hence “evergreen”). In fact, it has sold over 130,000 copies. Now, I am not the expert of all time on parenting (my son would agree with me on that!). However, I did interviews and research, synthesized ideas, drew on my own experiences as a child and as a parent, and put it all together with the help of my coauthor, my son’s occupational therapist who treated him. We came up with a parenting book filled with tips and strategies I knew parents needed. I turned myself into an expert in the process. (Two book award committees and dozens of reviewers and endorsers apparently agree, because Raising a Sensory Smart Child has gotten a phenomenal response from those folks.) My coauthor, Lindsey Biel, OTR/L, provided the therapist’s perspective, which broadened the appeal of the book. You might want to consider a coauthor or at least a foreword from someone who has professional credentials who can vouch for the credibility of your parenting advice.

A novel. You can “fictionalize” your life and start writing a novel. Know whether you are going to make it a mystery, a romance, commercial women’s fiction (such as a novel about a mother and daughter who experience conflict they have to resolve), or a work of literary fiction. Know the conventions of these types of books so that you are clear on what you are writing. If you are going to write commercial women’s fiction, read some novels in that category. There’s an old saying: To be a good writer, you have to be a good reader. Did you know that bestselling novelist Jeffrey Archer said he read 100 novels before starting his own? That might have been more than he needed to read, but it goes to show you really do have to familiarize yourself with the type of book you want to write.

I also talk in my video How to Write a Book Based on Your Life about using sensory detail and storytelling so that you “show, don’t tell”—another old saying in the book biz. When you write, put us in the middle of the action and the moment of the scene, even if you are just writing an anecdote in a business book so you emotionally engage us. You don’t have to go on for pages giving us exhaustive detail about a client you worked with, but give us a sense of what it was like to be in the situation that went from uncomfortable to a sense of possibility for change. Show us how you overcame your bad habit of saying “yes, of course” and instead saying, “I’ll need to get more details before I commit to doing that.” Even a nonfiction book has a narrative arc. Perhaps you will show us how you went from hating your body to feeling grateful for the healthy body you inhabit, from weighing yourself obsessively to telling your scale, “Kiss my butt, buddy,” and weighing yourself once a year, not obsessing about the number. You started at a low place and achieved success in some area of your life. People want to see how you did that, and your book can do the job of conveying your story.

Need help conceptualizing your book? Stuck on the title and overarching theme? Not sure if you should go with life lessons around your parenting successes or with a funny memoir? I can help. Give me some details about where you are in your process. Think about where you see yourself going with this book (doing podcasts and public speaking? being on local TV and radio talk shows? having a blog and newsletter along with a popular Instagram account?). And let me know if you’re ready for a one-hour consultation call and perhaps some coaching as you start your writing process. Contact me at info@nancypeske.com and let’s get you firmly on the road to writing and publishing your book.

 

how to write a book 7 ways

How to write a book based on your story or work: I can help you figure out what type of book you want to write.

writing a book


A rose by any other name would smell as sweet, Shakespeare wrote, but what author name do you want to use for your books? You may not have chosen your birth name, but you do have a choice when it comes to choosing your author name.

As I was reminded of when listening to this excellent podcast on Metadata for Authors over at the IngramSpark website, you want to be consistent in how your author name appears on your books, your websites, your blog pieces, and in any publicity you do as you build your author platform and following. Do you want to use your middle initial or full name? This could be advantageous if you have a common name or if there’s another author who has already established herself as Franchesca Millhouse. Believe me, you might think you have an unusual name, but when you Google it, you might find—well, not so much! Who knew there was more than one Franchesca Millhouse (or whatever your name is) in the universe and she’s all over the Internet and just wrote a book?

Once you have chosen your author name, stick with it. Buy the URL. Secure the dot com of your name and any variations on your name if you can. Dot com is still the preferred website address. It will cost you probably ten or twenty dollars to reserve your name’s URL for a couple of years. Invest in the likelihood that you will use this website address/URL. You don’t have to worry about hosting services or putting up your website—at least, not for the moment.

So whether you are known as John Smith or Franchesca Millhouse, when choosing your author name, do a little research, think about what version of your name would work best for you, and grab that URL.

 

choosing your author name write my book

Choosing your author name? Pick one you will use consistently and that will set you apart from every other person who shares your name.

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writing a book


 

Many aspiring authors contact me about help with writing a book based on what they’ve learned as a result of their experiences. They want to help others by sharing their story, wisdom, and advice in a book but don’t know how to start to write a memoir, novelization, or self-help book based on their experiences.

Now, I am all for writing your book solely for the sake of catharsis and self-expression. I think more people who are in a healing process should write about their experiences, as an act of self-empowerment. That said, writing for an audience that has its own needs is different from writing for yourself. Don’t confuse the two. Your needs and desires have value, but they are not always the same as a reader’s needs and desires.

Maybe you already are certain that you want to write a self-help book and weave your story, and other stories, into the book and use it as a sort of credibility card for your work but also as a key tool for your clients and followers. Maybe you feel strongly that a memoir is the best way to get your story out there and inspire and educate others.  If you’d rather not use real names, or you would like to explore what might have happened instead of just what did happen, you can think about turning your story into a novel. You can also consider writing a book of life lessons, with advice based on your story, and don’t offer any specific advice to readers.

If you’re struggling to conceptualize your book, here is how to get started.

* Write. Notice I didn’t say “write your book.” Some people free write until they reach hundreds of pages of material and there’s nothing wrong with doing that, but it’s easy to get attached to what you’ve written, and what’s on the page may not work as the basis of your book. Start small. Write a blog piece, a scene, or a chapter. Play around with it: Write it in first person, then second, then third. Write it as fiction or as a memoir, or as an anecdote illustrating a point, like you would find in a self-help book. Explore your story and your message from various angles to get a feel for how you want to tell it.

* Look at your goals. What audience would you like to reach, and why? What other types of books are they reading? Where do they hear about those books? Do they buy books based on advertisements, word-of-mouth recommendations, Facebook posts, bookstore displays–what is the main way of reaching them? Why do they trust the authors of those books? Are they drawn in by the power of the author’s personal story? Are they impressed by the author’s work as a therapist or coach? These are the kinds of questions that will help you to put yourself in the shoes of your potential reader and know how to write for that individual and how to get him or her to know about your book. You’ve thought about what you want to write. Now think about who wants to read it.

* Look at comparative books. Know what other books and information are out there. What is your fresh idea, take, or spin? If you know you want to write a self-help book on a particular topic, be aware that your idea probably isn’t completely unique but that’s okay. Give it your own take.

* Check in with your gut. Does it feel right to do a memoir, or even a novelization, of your story? Do you want to share life lessons, or give advice? Do you want to create exercises that will help the reader to learn what you learned, only in a more pleasant way? Get in touch with your instincts about the book you are meant to write–and think about whether you might be meant to write more than one book!

 

How do you get started writing your story?

* Consider collaborating or procuring a foreword. I knew I wanted to write a practical guide for parents whose children had sensory processing disorder because it was incredibly difficult to access that information back when my son who has SPD was two years old and newly diagnosed. There were NO practical books that could help me figure out how to brush his teeth or calm him when he was having a sudden tantrum. I teamed up with my son’s occupational therapist, who was not only treating him for SPD but who had also done some writing herself, to create Raising a Sensory Smart Child, a book that offered two valuable perspectives and appealed to parents and professionals. If you’re thinking you don’t have the right credentials to write your self-help book, find someone to team up with as a collaborator, or ask this person to write a valuable foreword for your book. I ended up with both a collaborator and a foreword writer with an important name in the special needs community (Temple Grandin).

* Start your outreach now. Begin building your author platform. Get a Facebook page and a blog if you’re going to create a memoir or a nonfiction book. If you want to write a novel, start writing regularly and working with a writer’s group to receive and give feedback and support (your fellow writers may well become your loyal readers!). If you’re blogging or on Facebook, ask your followers for feedback. Ask them questions to get them involved in a conversation, and respond to their answers. Encourage them to subscribe to your blog, like your page, and give you their email addresses so you can contact them in the future (you should offer a free gift, or a just a promise to send them information but never to sell their email address to anyone). Think about building a community of followers who talk among themselves and to you about your topic. These followers will not only buy your book when it’s ready, but they will also spread the word about the book or any other products or services you want to promote–not because you pay them but because they believe in you and your work and message. You can learn more details about starting to build your author platform on Facebook in my new eBook 25 Powerful Ways to Get Engagement on Facebook.

* Make a habit of learning a little more every week. Notice I didn’t say make this a goal: I said make this a habit! Every week, schedule time to learn more about your topic and your audience and more about using social media, creating webinars and teleseminars, marketing, doing workshops and lectures, and getting the word out about your work and your message. If you don’t make time to do it, you will become overwhelmed by all there is to learn once your book is actually written. Set some boundaries so you don’t get sucked in to using social media so often that you don’t get any writing done–it can be addictive!

* Talk to a book publishing consultant or developmental editor early on in the process. It can be invaluable to toss ideas around with a knowledgeable publishing insider. It’s energizing to have a clear picture of your overall strategy and clarity about what you can do write now to get started creating your book. If you are going to contact me, do give me some details about your book project and whether you’re leaning toward self-publishing or building your platform then aiming to get a book deal. We can schedule a brainstorming session and focus in on your brand, your plan, and your action steps for getting closer to your goal right now. Email me at Nancy at nancypeske dot com and check out the services page on my website, www.nancypeske.com.

writing a book


Did you miss Let’s Talk About Books today? I addressed:

–getting over the perfectionism that keeps you futzing endlessly, and why this will trip you up

–why you should NOT try to get instant feedback on what you’ve written

–the stages of book production in a traditional publisher: How many changes can you make before “it’s a wrap”?

–using YouTube in your publicity efforts and to sell yourself to TV producers

–why you don’t have to be a celebrity or have a huge platform to sell a book these days

And more!

You can listen to the archive at LET’S TALK ABOUT BOOKS on Blogtalk Radio at any time; it runs 30 min.

writing a book


How do you determine word count and length for a book and its chapters?

First, study other successful (key word: successful!) books in your genre to discover what length they are. For example, a typical self-help book is between 60,000 and 80,000 words in length. Don’t worry about pages for now. Editors, publishers, and agents usually think in terms of words, not pages because a page of a book or manuscript could have anywhere from 200 to 500 words on it. It’s more accurate to think in terms of word count. In fact, if I’m asked to work on a book “of about 200 pages,” I will ALWAYS question what that person means in terms of actual word count.

 

To determine the word count of a book, count up the words on a typical page and multiply by the number of actual pages (don’t count the copyright page, title page, index pages, etc.). I use the Chisanbop method of counting on my hands to 100  to quickly calculate page numbers, shouting aloud “one hundred!” or “two hundred!” to ensure that I don’t forget what hundred I’m on (most pages will hold 200 to 400 words). I suppose I could just write a hash mark on a piece of scratch paper too but that wouldn’t be as much fun now, would it?

 

Anyway, to determine the word count of your Microsoft Word document (or a highlighted section),  go to the Toolbar and from the TOOLS pull-down menu choose WORD COUNT.

Once you’ve determined what your book’s chapters will be, you will have to figure out how many words you’ll need per chapter to meet those word count parameters.

Let’s say you’re aiming at 70,000 words and you’ve come up with 14 chapter ideas. Assign a few thousands words to the front matter and back matter (which consist of the title page, copyright page, contents page, and the like, as well as  extra sections such as the a preface, introduction, foreword or afterword, epigraph, resource section, and endnotes). That leaves you with about 67,000 words. Divide that figure by 14 chapters and you end up with  4785 words allotted for each chapter.

 

Typically, a self-help book will have at least ten chapters but less than twenty, and most chapters will be approximately the same length.  If you have several 15-page-long chapters and one that’s 36 pages long, consider whether you could split it into two different chapters, or whether you’ve simply written too much on that topic and need to save it for another book. (It’s common for an author to realize this unwieldly chapter can be tamed and serve as the seed for his next book, which will look at that topic in depth).

When in doubt, look at successful books. How many chapters do they have? How long are the chapters? How much of the book is devoted to the “action plan” versus background material for understanding the book’s fresh ideas? Novelists and memoirists should be looking at length, too.  If you aspire to write the next Eat, Pray, Love or  Twilight series, how long should your book be? Remember that while the brilliant Harry Potter series ended with some hefty tomes, the first book was a more standard length publishers and readers are familiar with.

So take a few good books off your shelf and take a look at their word count. Familiarize yourself with your genre’s most typical length and think long and hard about breaking the rules and writing a book that’s very short or very long compared to its buddies on the bookshelf.