Category Archives: sales book

Platform Building and Community Building to Sell Your Book (And Build Your Brand)

Whether you self-publish, work with a small publisher, or get a book deal with a major publisher, you’re going to need a platform to get the message out about your book and your work. When it comes to how to … Continue reading

Leave a Comment

Filed under author platform, Blogtalkradio Show, book marketing, branding, how to sell my book, independent publishing, platform, sales book, sales of books, self-publishing, where to buy books

BlogTalk Radio Show: Let’s Talk About Books with Nancy Peske and Stephanie Gunning

My dear friend and long-time colleague, Stephanie Gunning, had a great idea the other day: The two of us should do an online radio show in which we could share our insights about the book industry, writing books, marketing them, … Continue reading

1 Comment

Filed under bestseller, bestselling author, Blogtalkradio Show, book marketing, book publishing, book publishing economics, book publishing revenue models, developmental editing, ghostwriter, grammar, HarperCollins Publishers, independent bookstores, Let's Talk About Books, sales book, sales of books, Stephanie Gunning, where to buy books, writing a book

Lessons for Aspiring Self-Help Book Authors: What NOT to Do to Your Brand!

As part of my research for a book proposal I’m working on, I’ve been looking at a bestselling self-help book that was recently featured on Oprah’s show. I see from the acknowledgements that I know the acquiring editor well; she … Continue reading

4 Comments

Filed under bestseller, bestselling author, book length, book publishing, book publishing economics, book publishing revenue models, chapters, eReader, frontlist books, grammar, headers, listen to the customer, Oprah, pricing your book, sales book, sales of books, self-help books, structuring nonfiction, write a bestseller

Selling Books in Unusual Places

The New York Times ran an article on selling books in unusual places — unusual for book publishers, that is. For most of us, it seems natural to find a gift book in a gift store, a book on “how … Continue reading

Leave a Comment

Filed under book marketing, book publishing, book publishing economics, gift books, gift store book sales, gift stores, sales book, sales of books, special sales, where to buy books